Search Engine Optimization (SEO)

Please call or email for details: [email protected] | 330-379-9000

This is how we got our start before the turn of the century! A lot has changed, but ranking well in Google Algorithms is as important as ever. We help with services like an SEO Site Audit; Key Phrase Research; Search Engine Optimization; and Link Building Services.


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This can include things like:

SEO Site Audit

A Site Audit provides an extremely clear picture of where you and your competitors stand with the search engines.  SageRock does a thorough analysis of your existing site and any requested number of your competitors’ Web sites.  When the service is complete, your company will own an online marketing strategy blueprint, suitable for insertion into any business plan.  With this, you will have the ability to make completely educated determinations as to how to proceed with your online marketing approach, whether that includes outsourcing to an SEO firm or implementing all aspects of the online marketing strategy in-house.Our audits are fluid and no two are the same as they are based upon the needs expressed by the client. For example we have done site audits around many sites that were affected by Google’s Panda updates and those are more technical in nature and focus on understanding why a site has been punished.

Regardless of the goal we usually start by crawling the site with a few different spidering tools and look for technical errors, general SEO best practices, targeting of keywords, etc. We also look through Google Analytics and Google Webmaster Tools, to see traffic patterns and further dive into technical issues if there are any. We look at off and on page factors but try to focus our efforts on where they would be the most beneficial on a client by client basis.

Our base audits are usually completed in a month.

We have recently gotten a lot of requests for doing audits around the Google Panda and Penguin updates. We have been focusing on these in particular recently.

But we can also focus on many other things:

  • General link analysis
  • On-the-page ranking factors
  • Ranking from a social perspective
  • Competitive-focused audits.

We take time to understand your goals and objectives. And then we tailor our audits around those specific needs.

Key Phrase Research

We research phrases to determine the most-searched and best long-term keyword strategy.  This research will determine with what search queries your customers use and what phrases companies like yours use on their sites. By determining this, we can focus on phrases that drive qualified traffic that also are often overlooked by the competition.  This research is the base for all other Search Engine Optimization efforts.

Search Engine Optimization

Search Engine Optimization — The processes of increasing a Web site’s visibility in search engines, and enhancing its value to visitors through page design, usability, linking, HTML tagging, and a focus on content and keywords.

Using SEO to attain top positions in free search listings for clients has been our service specialty since our firm’s founding in 1999.

Site Audits

A Site Audit provides an extremely clear picture of where you and your competitors stand with the search engines. SageRock does a thorough analysis of your existing site and any requested number of your competitors’ Web sites. When the service is complete, your company will own an online marketing strategy blueprint, suitable for insertion into any business plan. With this, you will have the ability to make completely educated determinations as to how to proceed with your online marketing approach, whether that includes outsourcing to an SEO firm or implementing all aspects of the online marketing strategy in-house.

Key Phrase Research

We research phrases to determine the most-searched and best long-term keyword strategy. This research will determine with what search queries your customers use and what phrases companies like yours use on their sites. By determining this, we can focus on phrases that drive qualified traffic that also are often overlooked by the competition. This research is the base for all other Search Engine Optimization efforts.

Optimizing Content

When a site does not have enough content, we encourage crafting optimized Web pages for your main site. These pages will both rank well in organic search engines and speak directly to targeted traffic in an effort to increase that traffic’s conversion to your most-wanted-response (MWR). Content for these pages may be provided by the client or crafted by a member of SageRock’s skilled writing team.

Wireframing

After mutually determining the key phrases you’d like to appear under prominently online, SageRock will structure the best search optimization wireframing strategy (sometimes called “creating themes”) based on the breadth of phrases chosen, their competitiveness in your field, and the current design and navigation structure of your site. Wireframing is defined as deciding what pages will be optimized for which phrases and how all those pages should interconnect to best guide users and spiders through the site by giving them the best presentation of important content.

Link Building Services From SageRock

From Sage:

I thought I’d try something a little different here on this page. Instead of just trying to sound “professional” and fancy, I thought I’d take the approach of: “Why would I hire SageRock for link building?”

I recently put a letter together for a person who was asking about our link building services. This is what I told him:

I’ve been giving some thought to your requests.

Link building is a significant proficiency with us.

For years, I was the link building expert at SearchEngineWatch.com:
http://searchenginewatch.com/promotion-link-building

They recently moved me over to their sister publication, ClickZ, where I am their search marketing expert:
http://www.clickz.com/experts/search

I’ve also just finished up an 8 week, 16 course training series on link building here:
http://linkbuildingmastermind.com/members/
You, unfortunately, can’t see the content on there, as it is password protected for members. But you’ll get the idea of the in-depth content that was covered.

Here were a couple responses to a survey of the people who took that seminar when I asked the question:
If you were talking to a friend about this course, what would you tell them?

I would tell them to take it! The single day you spent with me on my website was worth the initial cost! Everything past that including the membership to the site is an awesome bonus! Thank you!!!

I’ve talked to many friends about you and your courses. I really enjoyed the class I took at CSU and told many people about it. As did I with the webinar. I don’t want to tell too too many people so they take your classes and end up knowing more than me 😉 Really, I mostly tell them how much I learned and what a nice guy you are.

The itinerary for the class was:

  1. Resources, using rss, and Defining the topic.
  2. Getting Quick links – 301, 404, webmaster central, major directories and industry link placements.
  3. Tools and using them with sites in our group.
  4. Link building process document, spreadsheet template.
  5. Guest blogging, press releases, Getting in with the media, Determining success.
  6. Buying links – pros/cons & where to get them. Link Building Tactics
  7. Outsourcing link building & how to use interns. Article creation and article dropping
  8. The value of nofollow links, monitor competitors & industry resource sites.

My point of telling you all this is to just let you know that Link Building is definitely something we know 🙂

Our search marketing plans are on-going. They typically start at $1200/month and go up from there. We don’t typically require you to get involved in a long-term contract or commitment. The cost of the plan is based on the scope of the project and your needs.

If you would like to talk more about this please let me know.

Thank you very much for your time.
Sage

Call (330)379-9000 or email [email protected]

or use this handy form:

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